KISS Internet Marketing Advice

I’m sure you’ve heard of sites like Facebook and MySpace. They’re known as social networking sites. They let people form an online community to share information about stuff they care about. That’s great, but what really counts for Internet marketers is that communities of people who are passionately interested in something can be a gold mine if you can figure out a way to market to them without turning them off. And that potential to turn people off has been a real road block for people who try to marketing to communities, using what’s called social marketing. Sites like MySpace will flat-out run you off. There are some social networking sites that won’t, but the downside is that they can change the rules at the drop of a hat and cut off your income stream. Not good. Until now, setting up your own social networking sites has been like twisting yourself into a pretzel.Enter Niche Socializer. This is going to change everything. Why? Because it makes setting up profitable community sites a breeze. The software was built by a team commissioned by two experienced Internet marketers (Andrew X and Steven Lee Jones). They wanted a platform that would make it easy to set up a community site in any niche they chose. Boy, did they succeed. This software is a joy to use. Wizards walk you through setting everything up. And you can create some dazzling sites, with all the bells and whistles. I’m talking about built-in forums, integrated business directories, and professional sign-up features that make you look as good as Facebook. You name it, you can do it. So you don’t have to worry about creating a site you won’t be proud of. That might actually be tough to do with Niche Socializer. But again, what really counts is the money you can make with this platform, and that’s where Niche Socializer really shines. It’s clear that Andrew and Steven had monetization in mind from the get-go, because it’s extremely natural to build in multiple income streams. It starts with the ultimately flexible membership features. They’ve hit a home run here. You can set up free trial periods, different membership levels, flexible charges, just about anything you can imagine. But it doesn’t stop there. You can, for example, set up your own classified ads section and charge your members to post ads.

Or you can build in ad rotation on your pages so your members will see unobtrusive, context-sensitive ads they’ll love.

You can even sell your own products from within your site. The eCommerce module makes that so easy you won’t believe it.

The biggest source of constraint was the set of requirements from established social networking sites. Sites like Facebook have moved to become more marketer-friendly, but they set the rules, and can change them.

The smarter thing to do is to build your own community site but can you do it? Most people can’t. The reasons are simple: Most people don’t have the technical know-how and savvy foresight to do it themselves. The ones who recognize the potential and ‘get it’ often don’t have the money to pay somebody else to create what they want. As of now, however, both of those problems can be solved!

It’ll take you just five minutes to install the software. Then all you have to do is configure it. And they make that easy as well.

They include top-notch video training on everything from installing Niche Socializer to how to use email marketing to squeeze maximum profits out of your membership. The quality is excellent.

Even better, their support is phenomenal. They don’t just leave you hanging after you buy.

They give their own members ongoing webinars where they answer submitted questions, and they give real tech support when you need it via an email. You can submit your support tickets 24/7, and you’ll get a real response, from a live human being, usually within 24 hours.

The software is based on several core modules, including one which supports a flexible, powerful membership model similar to Facebook. An administrator can use simple wizards to set up membership levels (each with its own price), trial memberships, and other characteristics for their site. This allows any Niche Socializer owner to create a powerful recurring revenue stream in minutes. Building in that recurring revenue model was one of the primary goals of the software. “Continuity programs, or using recurring billing to sell to the same people again and again on autopilot, is one of the most proven business models out there”, says Steven. “It’s been around for decades. We knew we wanted that at the core, so we focused on making it ridiculously easy to set up, and ultimately flexible to support any variations a site owner might want.”

One person who tested the software used it to build a site that grew to a $500 per month revenue stream within 45 days. Then he turned around a sold the site for $6,000 after only 54 days. Andrew and Steven will even show you how to flip sites like that yourself.

Adding those methods to the core membership monetization model creates a powerful suite of tools that can let site owners bring multiple income streams online very quickly. “We were keen on ease of use, for sure,” says Andrew. “Our own experience showed us that the technical hurdles could be high and very difficult to clear. So we told our programmers to make it so easy to use that a technical dunce could be successful with it. They succeeded in fine form.” Andrew and Steven are limiting their Niche Socializer release to preserve the profit potential for what they hope will be a new class of social networking leaders. Says Steven, “The leaders are already out there, but we hope we can enable the fast followers to make a killing with a tool that makes it almost as easy as using a web browser to surf. If we can do that, we’ll be extremely happy.